Aug. 13, 2025
Everything Is Hospitality – A Vision for Vertical Living with Philip Grace (Bob W)

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In this week’s Pillow Talk Sessions, we go behind the brand with Philip Grace, CDO at Bob W, to unpack the company’s vision of hospitality-first, asset-light, and tech-forward living across Europe.
💡 Inside the episode:
🏘️ Bob W’s vertical villages that combine apartments, workspaces, restaurants, and rooftop pools
🤝 How strategic partnerships beat in-house ownership for long-term profitability
📲 What it means to run guest services across 13 countries
🤖 How AI is helping scale operations—without replacing the human touch
🚪 Why 75% of guests book again directly after one stay
Philip brings decades of experience with a future-facing lens—this one’s a must-listen.